Google – Friend or Foe?
On Season 4, Episode #10 of the Pest Control Marketing Domination Podcast, Rhino Pest Control Marketing’s CEO Casey Lewis explores the topic, “Google – Friend or Foe?” Casey dives into the role Google plays in shaping the online presence of pest control companies. He discusses its history as a search engine superpower, the transition from the golden days of the Yellow Pages, and how pest control businesses can leverage Google to build their “success pyramid.” The episode also introduces a new plan, combining GoHighLevel software with a small-budget Google campaign, helping businesses capitalize on Google’s dominance while maintaining cost efficiency. Take a listen below: