On Season 3, Episode #11 of the Pest Control Marketing Domination Podcast, Rhino Pest Control Marketing’s CEO Casey Lewis discusses Geo-Target Marketing for Pest Control. In this episode, Casey explores the innovative strategy of geo-targeting, also known as neighborhood-style route building, that is revolutionizing how pest control businesses optimize operations and enhance customer satisfaction.
By leveraging geo-targeting, you can:
- Provide More Daily Calls: Boost engagement by focusing on high-potential local areas.
- Improve Customer ETAs: Fine-tune your routes to ensure faster and more reliable service.
- Reduce Mileage & Vehicle Costs: Optimize efficiency by cutting down on unnecessary travel.
- Foster Tech Familiarity in Neighborhoods: Enhance local expertise and build stronger relationships within the communities you serve.
Casey explains how integrating geo-targeting into your marketing strategy not only improves operational efficiency but also drives better results in customer service and cost management.
Take a listen below:
